Hello and thanks for planning a Fringe event as part of the Sheffield Digital Festival. We’ve put together a few pointers to help you with your event, but please let us know if you’ve got any questions.

The overall aim of the Festival is to explore and celebrate “where creativity meets technical excellence” and this year our theme is “discovery”. You might like to incorporate those ideas into your event, but you don’t have to stick to them - we’re keen to encourage as wide a range of digital-related Fringe events as possible. It’s fine to use your Fringe event to promote what you do, but please don’t make it just a sales pitch. 

Stage 1
First things first.

Have you got a venue?
If yes, Skip to stage 3.
No? Go to stage 2.

Stage 2
Identifying a venue.

Check out our venue’s page and see if any are appropriate for your event. All venues listed have agreed to be part of the Festival and they are offering spaces at favourable rates to Festival events. If none of the venues match your needs, have you considered holding the event in your own offices? This is a great opportunity to invite a new audience to see what you do. If you’re still stuck, get in touch and we’ll try to help - info@sheffielddigitalfestival.com

Stage 3
What is your event about? Writing the event info.

Write a clear title (8 words max).

Write a short statement - be clear about what the event is and who it is primarily for (150 words). If you’re unsure what to write, have a look at existing events on the SDF events page https://sheffielddigitalfestival.com/events

Make sure you have an image that can convey your event without words.

If your event will be limited by the size of your venue, make sure you create a registration link so that people aren’t disappointed if your event is over subscribed. We are encouraging Fringe events to support Tickets For Good but if this service doesn’t meet your needs, EventBrite offers a free service It is up to you whether or not you want to charge for tickets.

Finally, upload your event to the Fringe area of the Sheffield Digital Festival website - https://sheffielddigitalfestival.com/signup

Stage 4
Promoting your event.

Use the Festival social handles when promoting your event, this will give you further reach and open up your event to a larger audience.  You can share the link from the Fringe calendar to promote your event across social media.

Please also include the festival Hashtag along with your more specific Hashtag, #sheffielddigitalfestival

If you would like to promote your event on line or create a poster, please download the Festival promotion pack, this includes logos and an A4 poster template.
Download the festival logo pack.

Please support our organising partners by including them in your posts and they will help share your event to a wider audience.
Field / Sheffield Digital / Rise at 7 / Kollider / Hive It / The NVM / The Floow / nrth / Datatrainer /  BJSS

Stage 5
The Big Day.

People often arrive early for events, so make sure you’re organised and prepared.

Consider how you can make your event accessible and welcoming for everyone. A friendly greeting, help finding a seat, providing a quiet space, ensuring there is a range of things to eat and drink (if you’re offering them) can all make a difference to people’s experience.  

Please make sure you document your event as we will be following up to find out how many people attended your event and to also ask for photos, videos and feedback about your event. This will all help us to make next year’s Festival even better.

Good luck and thank you for getting involved! Keep us posted via our social channels and we’ll help you get as much exposure for your event as possible.

The Sheffield Digital Festival Team.